Marketing

July 10, 2025

2025 Marketing Trends the Australian Laundry Industry Can’t Ignore

In our fast-evolving digital world, the marketing landscape continues to shift—driven by technology, consumer expectations, and the need for hyper-personalisation. Recently, we explored key insights from the State of Marketing 2025 report, which surveyed over 1,400 marketers globally. These trends are highly relevant not just to large corporations, but also to local and independent businesses—including Australia’s vibrant and essential laundry industry. Whether you’re running a self-service laundromat, managing a commercial laundry business, or selling laundry-related products and services, these five trends are worth paying attention to in 2025.

July 8, 2025

Dirty Laundry: Why Sales & Marketing Need a Spin Cycle Too

Running a commercial laundry business in Australia is anything but simple. From managing staff to keeping up with equipment and regulatory compliance, it’s a high-effort operation that often leaves little time for proactive sales and marketing.

July 17, 2025

Shangri-La Sydney’s Laundry Upgrade: Inside a Five-Star Overhaul

In the heart of Sydney’s CBD, tucked behind the iconic Shangri-La Hotel, a logistical ballet recently unfolded—one involving split-pocket washer extractors, a reinforced car park, and night-time installation marathons. Aqualogic, working closely with the hotel’s management and project teams, led a transformative upgrade to the on-premise laundry (OPL) system, tackling not just an ageing equipment fleet, but also a suite of complex installation challenges.